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Rugged Rider is a young specialized dual sport company with an entrepreneurial spirit that demands product design based on performance, durability and looks. Keeping these requirements in mind, we are contributing to cutting edge dual sport accessories design one product at a time. Since we are dual sport riders, we know the importance of customer feedback as a collaborative effort for successful products. So, service and personal communication with our customers is of the utmost importance to us.

We also believe that sharing knowledge and experience with other dualsporters is a great way to keep dual sport riding fun and safe. This is why our website includes valuable information from riders for safety, survival and self sufficiency. This information helps educate the dual sport rider for a more informed decision when purchasing products and gear that ultimately get them out there riding better and longer, while looking great doing it.

Rugged Rider & Kids Charity:

We feel here at Rugged Rider that giving back to the community is paramount in building a future filled with hope, inspiration, brotherhood and action. What better way to spread the idea of "paying it forward" (doing good deeds for others) than by teaching it to our children.

Here at Rugged Rider & Kids Charity, Nicole Espinosa, founder and president of Rugged Rider, gets the children involved in giving back.

Kids are currently raising money for "Project Long Underwear": providing long underwear to our troops in Afghanistan who are freezing their butts off. The kids will be baking chocolate chip cookies, brownies and holiday decorated cupcakes.

Even if you can't make it to the bake sale in Sherman Oaks, CA this Friday December 10, 2010 at 3p, you can still donate any amount below. 100% of donation goes directly to project.


Word from Nicole Espinosa:

It was my fun-loving Uncle Mike on a Harley, cruising into my life at age five, who instilled the connection between motorcycles and passion. Ever since then I have associated motorcycles with adventure, freedom and a joy of living life to its fullest.

My passion also lies in the design of each prototype for this aftermarket dual sport parts and accessories business, particularly for my bike the DRZ, where I feel a direct need. I believe that necessity is the mother
of invention and helps get the creative wheels turning to initiate the innovative design process.

Having a great team behind me has been the key to getting quality products manufactured. From my design concept to each portion of the product development process, the Rugged Rider team upholds their contribution to quality, efficiency and aesthetics. This is done through innovative design; extensive engineering; pride-filled fabrication; local US quality control and personal customer service.

Most importantly, the members of the Rugged Rider team are riders themselves, and are as passionate about making quality products for the dual sport enthusiasts as they are about enjoying the adventure.

Have fun riding,

Nicole Espinosa

Founder, President of Rugged Rider

I would love for you to follow my solo adventure rides posted on ADVrider:

Grand Canyon North Rim Trip Via Sedona 2009

Dirt Bike School, Coach 2 Ride, Weekend Trip 2010 

Central California Coast Trip 2010

Death Valley NOOB Group Ride 2010 

Overland Expo 2010 

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Rugged Rider sells innovative dual sport motorcycle parts, dirt bike parts, dual sport accessories, dirt bike accessories, dual sport apparel, camping equipment
and original dual sport aftermarket parts. Rugged Rider also provides dual sport tips and tricks and
an entertaining dual sport blog. The info provided by Rugged Rider also covers health and dirt bikes, adventure traveling, outdoors,
adventure packing, dual sport kit lists, dual sport product reviews and dirt bike products.

© 2009 Rugged Rider, Inc. All Rights Reserved.
Photos by Tim Hillsamer. Website by Sunfish Design